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A Monday report on the welcome emails

Every Monday morning an email shows how the welcome series is doing, with the points that need attention.

Every Monday the numbers in your inbox, without logging in anywhere

Tools

  • HubSpot
  • n8n
Illustration with made-up names and numbers. Not real client data.

Before

New contacts receive a series of welcome emails. Knowing whether those emails worked meant logging in and looking up the numbers for each email, so it didn't happen every week.

What I built

  1. Automated: Every Monday, n8n collects last week's numbers from HubSpot
  2. Automated: Sent, delivered, opened, clicked and unsubscribed, per email
  3. Automated: Low open or click rates are flagged automatically
  4. Automated: The report arrives by email, with a link to the weekly charts
  5. A person decides: The team decides which email to improve

How it fits together

  1. HubSpot
  2. n8n
  3. Weekly email
  4. Charts

The result

The welcome series is checked every week without anyone having to remember it, and weaker emails are spotted early.

Something similar in your business?

Tell me where the work gets stuck. In a free 30-minute call we look at whether it can be simpler, and what that would take.

Book a free 30-minute call or email hello@marytichelaar.com

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